Green marketing is a new addition to the marketer’s arsenal, but some writers have raised questions about the overall authenticity of certain claims for environmental concern as these are made by product manufacturers. What do you think?
Green Marketing. Green marketing is a new addition to the marketer’s arsenal, but some writers have raised questions about the overall authenticity of certain claims for environmental concern as these are made by product manufacturers. What do you think? Do you think it is appropriate to be skeptical about claims for environmental safety? Are manufacturers … Read more