When are trade mark protection and competition reinforcing and complementing each other? When are both in tension with each other?

Commercialization of IP – Law. (European Commission, Case AT. 40433 – Film merchandise, C(2020) 359 final, para. 90) Critically discuss this statement, reflecting upon the functions of trade marks and the interaction between trade mark law and EU competition law. When are trade mark protection and competition reinforcing and complementing each other? When are both … Read more