Review and critically evaluate marketing, branding and media communication theories, concepts, frameworks and principles underpinning sports marketing practice.

Marketing Communications plan Review and critically evaluate marketing, branding and media communication theories, concepts, frameworks and principles underpinning sports marketing practice. Critically appraise different media channels, applying research and analysis skills in order to target consumers of sports, businesses and relevant partners (sponsors) or brands. Evaluate the appropriateness of different media channels available to a … Read more