Choose one Absolute Valuation Model and one Relative Valuation Model to value both companies, justifying the selection of the models chosen.

Select two publicly listed companies which are in the same industry (preferably two competitors) and listed on either the London Stock Exchange or the New York Stock Exchange, with at least five years available data. You have been hired as a consultant by the shareholders of both companies to advise them on equity performance. i.e. … Read more