Think of a situation that you may have experienced, witnessed, or heard about where the unethical side of Marketing was displayed. In a 2-3 paragraph response tell about it and tell us why it was unethical.
Ethical values There are 6 ethical values that marketers are expected to uphold, and these are: Honesty – Be forthright in dealings and offer value and integrity. Responsibility – Accept the consequences of marketing practices and serve the needs of customers of all types, while being good stewards of the environment. Fairness – Balance buyer … Read more