“Explore” section of Kickstarter.com and select a for-profit business project and based on the information given: Identify relevant key market segments using whichever segmentation variables you think are appropriate. Use at least three different variables, but be brief (i.e. no need to “defend” your choices, just be reasonable). Suggest how you would position this new … Read more
Social media is a very powerful marketing tool, especially if you actively engage with your audience — the ones who are following you. Things can go sour very quickly on any social media channel when you allow people to comment, which is what you should do, of course. What one person thinks is acceptable, another … Read more
Market Research Compose a 5-page written report demonstrating that no marketing decision should be taken without the guidance of a market research.
Marketing Planning for Services Develop a marketing plan focusing on one specific service aspect or process for a new venture aiming to serve customers originating from more than one continent. Develop a marketing plan focusing on one specific service aspect or process for an existing organization aiming to serve customers originating from more than one … Read more
Case Study Colombia Inc is a consulting company for Fortune 500s nationwide. Each quarter the team reviews the revenue from the amount of new firms they were able to onboard. This year has looked a little different because of the unexpected Covid-19 pandemic. Three team members; Maria, Larry and Carla have worked together closely at … Read more
Response:Scenario As the manager of this team, create a plan for the use of team coaching to help this team meet the goal. Provide details and include the types of coaching in your plan. Define the team goal, explain the team interdependence and describe the team structure. What problems do you foresee with the team … Read more
Discuss how influencer endorsement affect consumers decision making process through social media marketing.
Choose a company or brand on which to focus What industry is it in? Who are the direct and indirect competitors? Which (in each category of direct and indirect) are the most relevant competitors? For those most relevant competitors, analyze them using at least 3 of the 8 elements described in the textbook. Size growth … Read more
Product/Service Topic Identification Choose an existing consumer product/service and analyze the disruptive marketing plan for the product. Written Assignment Requirements Submit a proposal in 750–1000 words.Adhere to current APA format. Times New Roman 12 Font.Double-Spacing with zero-point line spacing (10 point line spacing not allowed)
Write a 1000 words minimum on the classic the odore levitt 1960 paper called Marketing Myopia.
