Read and complete the following questions from Chapter 6-Smart Selling and Effective Customer Service after reading the chapter in our TEXT book and reviewing the Ch.6 PowerPoint Lecture.
List five things you intend to do in your business to offer ‘superior’ customer service.
Give three reasons why it is important to keep collecting market-research even after you have opened your business.
List three ways you intend to provide superior customer service.
What is a Customer? by Peter Drucker.
Identify/Name a business for which you are a customer. Describe the customer service you receive there. What do you like [or dislike] about the service?
How could customer service be improved? What does Drucker say is the most important to a business?