Explain what attracts consumers to Direct to Consumer marketing approaches? What do consumers want in a website?

Customer Research

Explain what attracts consumers to Direct to Consumer marketing approaches? What do consumers want in a website?

Prepare a summary research report detailing your findings regarding the consumer’s perspective on your research question.

Describe the methods used to research your market, the results of your research process, a discussion of your findings and a conclusion.

Accomplish this in 1000 to 1500 words.