In a 2-3 page essay, summarize the crisis, analyze the company’s response to the crisis, and consider what the company should have done differently in its handling of the crisis.

Corporation

Research a corporation that has had to publicly manage a crisis in the past year.
Locate research about the crisis.

In a 2-3 page essay, summarize the crisis, analyze the company’s response to the crisis, and consider what the company should have done differently in its handling of the crisis.

Support your analysis with content from Weiss and from at least two other relevant sources.