Business Strategy
Research a small, or medium sized business and determine the following during the research:
• The nature of the entrepreneur behind the venture.
• The SME start-up processes.
• The business concept and any sources of competitive advantage
• The current level of demand and the competitive environment
• The growth and development of the business to date
• The challenges of managing and running the business
• The SMEs current growth and development strategy
• Any government support measures that may be available to help the business overcome the challenges faced