Read “Lola’s Market” case study and Chapter #1 and in 1-2 paragraphs answer the following:
● What are Lola’s Market’s vision, mission, and goals? How do these compare with the examples provided in Chapter 1 of the textbook?
● How well is David Ortega’s business performing relative to the rest of the supermarket industry? How do you know?
● What does a your analysis indicate about the efficacy of Ortega’s vision, mission, and goals for this company? Should these be revisited and revised? How do you know?
● Do Lola’s financial health and ability to reach its target markets indicate an effective strategy? What would make this strategy more effective?