Chapter 11: Retailing and Wholesaling
Read the chapter and answer the following questions [to facilitate references later on for the purpose of test-taking, make sure you bold or underline key concepts, use bullet points, and note down the page numbers on the textbook for each concept]:
a. List the decisions that a retailer has to make.
b. List the types of retailers by form of ownership.
c. List the types of retailers by the amount of services.
d. List the types of retailers by length and breadth of product assortment, define each and provide a real-time example for each.
e. List the major types of wholesalers and explain the key characteristic of each.