According to the film, in what ways is commercial culture designed to promote a certain ideology? what are the key characteristics of this commercial ideology? how would you describe the relationship between the ideology of commercial culture and the sociological imagination?

learn about the “sociological imagination” (pg. 67),thecore theoretical frameworks(pg. 916; 125137)of sociology,as well as about the concepts of“ideology” (pg. 6364) and the lookingglass self(pg. 7375).To gain a more thorough understanding of this essential textbook material, it is important to be come more aware of its relevance to us and to the world around us. Designed to develop this kind of awareness, as it requires you to make specific connections between the textbook materialand the documentary film listed below. Keep in mind that there are no absolutely right or wrong answers to the questions below, although there is accurate or inaccurate knowledge of the course materialand of the film.Goal is to connect the course material to the content of the film in convincing ways.

Documentary Film:

This film is a documentary about the impact of commercial culture and media on children and youth. It is available as a streaming video on the Mac Ewan library website.Barbaro, B. and J. Earp (Directors). (2008). Consuming Kids: The Commercialization of Childhood. Media Education Foundation. (Running Time: 67 min).Respond to TWO of the following three Critical Thinking Questions. Be sure NOT to respond to all three questions.

1.While the documentary film does not explicitly mention the core theoretical frame works of sociology, its analysis of commercial culture is implicitly based on some of those frameworks. Trace the ways in which the film utilizes ONE core theoretical frame work by connecting that frameworks key concepts and theories with the films analysis.Demonstrate thorough and accurate knowledge of the framework you are tracing.

2.According to the film, in what ways is commercial culture designed to promote a certain ideology? What are the key characteristics of this commercial ideology? How would you describe the relationship between the ideology of commercial culture and the sociological imagination? In your analysis, demonstrate accurate knowledge of the concepts of ideology”and sociological imagination.

3.According to the film, in what ways is commercial culture designed to promote a high lookingglassself orientation(LGSO)? What is the marketing strategy behind this promotion of a high LGSO? Which social and psychological problems may arise from a high LGSO? In your own estimate, in what ways do social media promote a high LGSO?Be sure to demonstrate accurate knowledge of the concept of the lookingglassself.