Write a 5-6 page report about whether Adidas should develop a similar DTC competitive strategy to Nike’s.

Write a 5-6 page report about whether Adidas should develop a similar DTC competitive strategy to Nike’s.

Analyze why the company (Nike) has adopted a DTC supply chain strategy by explaining the advantages and disadvantages and the impact of this strategy on its profitability.

Analyze the importance of the Internet and social media (to Nike) and compare today’s marketplace to a future marketplace advantage.

Analyze how the company’s (Nike’s) DTC strategy satisfies customers and discuss the advantages of this type of competitive distribution strategy.